Jigsaw Online
www.jigsaw-online.com
Company: Robinson Holdings Limited
Trading Companies: Jigsaw, Jigsaw USA, Kew, Cabbages and Roses, the shop at Bluebird
Title: Group E-commerce Director
Dates: August 2010 - Ongoing
Background: Jigsaw, Jigsaw USA and Kew have been trading online for just over 2 years. A senior resignation left the business very exposed only weeks prior to the launch of A/W 2010.
The Brief:
- To provide a full-time senior resource to deliver A/W 2010 and to stabilize a de-motivated e-commerce team.
- To define a group e-commerce strategy to significantly grow sales online.
- To implement and report high on standards of service throughout the customers’ buying experience.
- To build strong and sustainable relationships with the retail team to co-promote and build the customer database.
- To define and recruit an entirely new e-commerce team providing training and mentorship.
- To review existing and proposed contracts to ensure competitive pricing and best-of-breed solutions.