Here at Evolve, we work with a diverse range of high-quality businesses. Each project brings its own challenges and rewards, with one of these rewards being the chance to bring each brand’s identity to the forefront of what we design. For one of our current projects, here is how we have supported the evolution of Soane Britain’s website.
Background:
Soane Britain designs and manufactures furniture, upholstery, lighting, fabrics, wallpapers and interior necessities with the aim of contributing to the joyful atmosphere of any interior. The continually updating collections include entirely new designs as well as pieces inspired by the best antiques.
The challenge:
The previous Soane website was outdated and difficult for users to navigate. We were faced with the challenge of designing and developing a modern, clean website that showcased the complete Soane range and made it easy for users to make an enquiry.
What we did:
We delivered a fully responsive Magento 2 website with a PWA front-end, with an emphasis on imagery and an exclusive customer experience. Soane’s brand story and imagery are just two of the strengths that we played to when creating this beautiful design. Our design team relished the challenge of infusing the Soane brand into the design, whilst ensuring call to action was clear at every touchpoint. The PWA front-end delivers a super-fast browser experience which also operates as an app on mobile devices.
What’s happening now:
Most recently, we created a page displaying Soane Britain’s fabrics which lets clients order up to 15 fabric and wallpaper samples from their newest collection. Next, we are set to release Trade Account Login functionality where clients are given details to log in to the Soane site and view prices online.
This project continues to grow and we look forward to assisting Soane in further goals!
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